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The photos that sell next year's event

Registration, the coffee line, hallway conversations and the welcome reception are where attendees actually meet each other. Photographed well, they show a full, friendly event, which is exactly what your recap post and next year's registration page need.

Most of the coverage is candid, people talking rather than posing, with group photos whenever someone asks for one. Sponsor bars, booths and lounges have their own gallery.

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